Desarrollo turístico en El Salvador: Diagnóstico desde la perspectiva de actores locales en el litoral del Pacífico

Naun Oseas Onofre Mendoza

doi:10.58763/rc2026550

Autores/as

Naun Oseas Onofre Mendoza Universidad Politécnica de El Salvador. San Salvador, El Salvador https://orcid.org/0000-0002-6146-0700

DOI:

https://doi.org/10.58763/rc2026550

Palabras clave:

desarrollo económico y social, desarrollo sostenible, ecoturismo, gestión ambiental

Resumen

Introducción: Este estudio analiza las condiciones del desarrollo turístico en playas de baja afluencia del litoral del Pacífico salvadoreño, con énfasis en el departamento de La Libertad. A pesar de iniciativas nacionales como Surf City, muchas localidades costeras continúan excluidas de los principales circuitos turísticos, lo cual limita significativamente su desarrollo económico y social. Metodología: A través de un enfoque cuantitativo-descriptivo, se aplicaron encuestas a turistas y empresarios locales con el fin de identificar los principales factores que obstaculizan su integración al sistema turístico nacional. Resultados: Los hallazgos evidencian brechas en infraestructura, promoción y articulación institucional, así como la falta de apoyo técnico y financiero a emprendimientos locales. Conclusiones: Se concluye la urgencia de implementar estrategias integradas y descentralizadas que fortalezcan las capacidades territoriales, diversifiquen la oferta y promuevan un modelo turístico más inclusivo y sostenible.

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