Análisis de la producción científica de la responsabilidad social corporativa en empresas retail

Jaquelinne Martínez Robles

doi:10.58763/rc2025494

Autores/as

Jaquelinne Martínez Robles Universidad Autónoma de Zacatecas. Zacatecas, México https://orcid.org/0000-0003-4036-491X

DOI:

https://doi.org/10.58763/rc2025494

Palabras clave:

responsabilidad social, ética empresarial, gestión medioambiental, administración de empresas

Resumen

Introducción: El objetivo de este estudio es analizar la producción científica sobre la responsabilidad social corporativa (RSC) y las empresas retail en el periodo de 2006 a 2024, para identificar los temas emergentes, contextos estudiados y los enfoques metodológicos abordados por los autores más relevantes. Metodología: La metodología utilizada corresponde a un análisis bibliométrico en conjunto con una revisión sistemática de la literatura de las publicaciones de carácter científico indexadas en la plataforma Web of Science. Para el procesamiento y análisis de la información se utilizó como herramienta el lenguaje R a través del paquete Bibliometrix. Resultados: Los resultados muestran un aumento significativo con respecto al número de publicaciones relacionadas con la responsabilidad social y las empresas retail a lo largo de los años. Conclusiones: Los datos reflejan el creciente interés en este tema, principalmente en ámbitos de actividades relacionadas con la sostenibilidad social, ambiental y económica.

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